Public Liability vs Contents vs Package Insurance

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Understanding the right insurance structure for clothing shops

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We compare quotes from leading insurers

  • Allianz
  • Aviva
  • QBE
  • RSA
  • Zurich
  • NIG

CHOOSING THE RIGHT TYPE OF INSURANCE

Why This Comparison Matters for Clothing Shops

Many clothing shop owners assume that having “some insurance” is enough. In reality, different policy types protect against very different risks. Choosing the wrong structure can leave major gaps in cover.

This guide explains the difference between public liability insurance, contents insurance and combined package policies - and when each is appropriate.

Public Liability Insurance

Public liability insurance protects your clothing shop if a customer or member of the public is injured on your premises or if their property is damaged.

It does not cover your own stock, fixtures or loss of income.


  • Customer slips, trips and falls
  • Injuries in fitting rooms
  • Damage to third-party property
  • Legal defence and compensation
  • Often required by landlords

Contents & Stock Insurance

Contents insurance protects the physical assets inside your clothing shop, including stock, fixtures, fittings and equipment.

It responds to events such as fire, flood, theft and accidental damage.


  • Clothing, footwear and accessories
  • Fixtures, rails and displays
  • Theft, fire and water damage
  • Usually insured at cost price
  • No liability protection

Package / Combined Clothing Shop Insurance

A package policy combines multiple covers into a single, coordinated insurance solution designed specifically for retail businesses.

It is often the most efficient and cost-effective option for clothing shops.


  • Public and employers’ liability
  • Stock and contents insurance
  • Business interruption cover
  • Optional cyber and theft extensions
  • Single policy, fewer gaps

FREQUENTLY ASKED QUESTIONS

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Is public liability insurance enough on its own?

No. Public liability only covers injury or property damage to others. It does not protect your stock, fixtures or income.

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Do I need contents insurance if I rent my shop?

Yes. Even if you rent, you are responsible for insuring your own stock, fixtures and fittings inside the premises.

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Is a package policy more expensive?

Not usually. Package policies often provide broader cover at a lower total cost than buying separate policies individually.

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Which option is best for most clothing shops?

Most established clothing shops benefit from a package policy, as it reduces gaps and simplifies claims handling.

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Can I change cover types later?

Yes. Cover can be reviewed and restructured as your business grows or your risk profile changes.

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